How many Audi RS 3 models were registered in Switzerland in 2026? We analysed official ASTRA (Federal Roads Office) data covering every new RS 3 registration from January to September 2026. Here is the complete picture: Sportback vs. Limousine split, colour preferences, monthly trends and a canton-by-canton breakdown.
With 407 new registrations in nine months, the RS 3 is on pace for around 540 units in 2026. The five-door Sportback accounts for 85% of sales, while the four-door Limousine (sedan) takes 15%.
Monthly Registrations
March was the peak month with 69 new RS 3s hitting Swiss roads — a pattern consistent with spring plate renewals and fresh dealer allocations. May was the quietest month with just 34 units.
| Month | Sportback | Limousine | Total | |
|---|---|---|---|---|
| Jan | 36 | 6 | 42 | |
| Feb | 45 | 9 | 54 | |
| Mar | 57 | 12 | 69 | |
| Apr | 38 | 5 | 43 | |
| May | 23 | 11 | 34 | |
| Jun | 32 | 5 | 37 | |
| Jul | 44 | 3 | 47 | |
| Aug | 30 | 5 | 35 | |
| Sep | 41 | 5 | 46 |
Colour Distribution
Swiss RS 3 buyers favour conservative colours. Black (Mythos Black, Sebring Black) and grey (Nardo Grey, Daytona Grey) together account for 76% of all registrations. Green — likely Kyalami Green, an RS-exclusive colour — is the most popular non-neutral choice at 6%.
| Colour | Count | Share | |
|---|---|---|---|
| Black | 160 | 39.3% | |
| Grey | 151 | 37.1% | |
| White | 28 | 6.9% | |
| Blue | 27 | 6.6% | |
| Green | 24 | 5.9% | |
| Red | 12 | 2.9% | |
| Violet | 4 | 1.0% | |
| Brown | 1 | 0.2% |
Sportback vs. Limousine colour preferences
Limousine buyers lean towards grey (39%) over black (26%), and are twice as likely to choose red compared to Sportback buyers. The Sportback crowd favours black (42%) and is more adventurous with green and blue.
| Colour | Sportback | Limousine |
|---|---|---|
| Black | 144 | 16 |
| Grey | 127 | 24 |
| White | 20 | 8 |
| Blue | 23 | 4 |
| Green | 23 | 1 |
| Red | 6 | 6 |
| Violet | 3 | 1 |
| Brown | 0 | 1 |
Registrations by Canton
Zürich leads with 63 registrations (15.5%), followed by Vaud (44) and Geneva (33). The French- and Italian-speaking cantons together account for about a third of all RS 3 sales. Luzern stands out with 9 of the 61 Limousine sales (14.8%), punching well above its population weight in the sedan segment.
| Canton | Sportback | Limousine | Total | Share | |
|---|---|---|---|---|---|
| Zürich (ZH) | 52 | 11 | 63 | 15.5% | |
| Vaud (VD) | 36 | 8 | 44 | 10.8% | |
| Genève (GE) | 31 | 2 | 33 | 8.1% | |
| Ticino (TI) | 30 | 2 | 32 | 7.9% | |
| Luzern (LU) | 18 | 9 | 27 | 6.6% | |
| St. Gallen (SG) | 22 | 3 | 25 | 6.1% | |
| Graubünden (GR) | 22 | 2 | 24 | 5.9% | |
| Bern (BE) | 20 | 3 | 23 | 5.7% | |
| Valais (VS) | 20 | 3 | 23 | 5.7% | |
| Aargau (AG) | 18 | 5 | 23 | 5.7% | |
| Zug (ZG) | 12 | 1 | 13 | 3.2% | |
| Thurgau (TG) | 11 | 2 | 13 | 3.2% | |
| Fribourg (FR) | 11 | 1 | 12 | 2.9% | |
| Schwyz (SZ) | 8 | 0 | 8 | 2.0% | |
| Solothurn (SO) | 6 | 2 | 8 | 2.0% | |
| Basel-Land (BL) | 6 | 1 | 7 | 1.7% | |
| Jura (JU) | 6 | 0 | 6 | 1.5% | |
| Neuchâtel (NE) | 4 | 1 | 5 | 1.2% | |
| Nidwalden (NW) | 2 | 2 | 4 | 1.0% | |
| Schaffhausen (SH) | 3 | 0 | 3 | 0.7% | |
| Basel-Stadt (BS) | 1 | 2 | 3 | 0.7% | |
| Glarus (GL) | 2 | 0 | 2 | 0.5% | |
| Liechtenstein (FL) | 1 | 1 | 2 | 0.5% | |
| Appenzell A.Rh. (AR) | 2 | 0 | 2 | 0.5% | |
| Uri (UR) | 1 | 0 | 1 | 0.2% | |
| Obwalden (OW) | 1 | 0 | 1 | 0.2% |
Key Takeaways
- Sportback is king: 85 out of 100 RS 3 buyers choose the five-door hatchback over the sedan.
- Spring surge: March alone accounts for 17% of all registrations — the strongest month by far.
- Conservative palette: Just two colours (black and grey) cover more than three quarters of the market.
- Urban concentration: The top five cantons (ZH, VD, GE, TI, LU) account for nearly half of all sales.
- Annualised pace: ~540 units projected for 2026, making the RS 3 one of the best-selling Audi Sport models in Switzerland.
Data source: Swiss Federal Roads Office (ASTRA), new vehicle registrations January–September 2026. Analysis by CarGPT.
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Audi RS 3 · 2025 Full Year Results
Official ASTRA data · January–December 2025 · Full year comparison
In 2025, 620 Audi RS 3 models were newly registered in Switzerland — the full-year baseline against which 2026 is measured. The Sportback accounted for 86% of sales, virtually identical to 2026. With 407 units already registered through September 2026, the model is on pace for roughly 540 units this year — a 13% decline year-over-year.
Monthly Registrations 2025
March was the peak month in 2025 as well, with 89 registrations. The summer months (July, September) saw a notable dip, while Q4 brought a moderate recovery with 131 units across October–December.
| Month | Sportback | Limousine | Total | |
|---|---|---|---|---|
| Jan | 58 | 7 | 65 | |
| Feb | 50 | 7 | 57 | |
| Mar | 79 | 10 | 89 | |
| Apr | 58 | 12 | 70 | |
| May | 34 | 5 | 39 | |
| Jun | 48 | 16 | 64 | |
| Jul | 25 | 4 | 29 | |
| Aug | 40 | 6 | 46 | |
| Sep | 21 | 9 | 30 | |
| Oct | 40 | 5 | 45 | |
| Nov | 47 | 6 | 53 | |
| Dec | 31 | 2 | 33 |
Colour Distribution 2025
Grey was the most popular colour in 2025 at 43%, ahead of black at 35%. This is a notable shift from 2026, where black has overtaken grey (39% vs 37%). Green and red were more popular in 2025 than in 2026, while blue held steady at around 4%.
| Colour | Count | Share | |
|---|---|---|---|
| Grey | 269 | 43.4% | |
| Black | 216 | 34.8% | |
| Green | 36 | 5.8% | |
| Red | 33 | 5.3% | |
| White | 32 | 5.2% | |
| Blue | 27 | 4.4% | |
| Violet | 5 | 0.8% | |
| Brown | 2 | 0.3% |
Sportback vs. Limousine colour preferences 2025
| Colour | Sportback | Limousine |
|---|---|---|
| Grey | 229 | 40 |
| Black | 192 | 24 |
| Green | 30 | 6 |
| Red | 27 | 6 |
| White | 28 | 4 |
| Blue | 18 | 9 |
| Violet | 5 | 0 |
| Brown | 2 | 0 |
Registrations by Canton 2025
In 2025, Vaud led the market with 94 registrations — ahead of Zürich (85). This is a reversal from 2026, where Zürich has taken the lead. Ticino placed third with 63 units, reflecting strong demand in Italian-speaking Switzerland. Neuchâtel recorded 20 units in 2025, up from just 5 in the first nine months of 2026.
| Canton | Sportback | Limousine | Total | Share | |
|---|---|---|---|---|---|
| Vaud (VD) | 82 | 12 | 94 | 15.2% | |
| Zürich (ZH) | 66 | 19 | 85 | 13.7% | |
| Ticino (TI) | 60 | 3 | 63 | 10.2% | |
| Genève (GE) | 44 | 6 | 50 | 8.1% | |
| Bern (BE) | 39 | 6 | 45 | 7.3% | |
| Graubünden (GR) | 35 | 5 | 40 | 6.5% | |
| St. Gallen (SG) | 30 | 6 | 36 | 5.8% | |
| Valais (VS) | 28 | 5 | 33 | 5.3% | |
| Aargau (AG) | 22 | 9 | 31 | 5.0% | |
| Neuchâtel (NE) | 18 | 2 | 20 | 3.2% | |
| Luzern (LU) | 17 | 1 | 18 | 2.9% | |
| Fribourg (FR) | 14 | 1 | 15 | 2.4% | |
| Schwyz (SZ) | 11 | 0 | 11 | 1.8% | |
| Liechtenstein (FL) | 6 | 4 | 10 | 1.6% | |
| Solothurn (SO) | 7 | 3 | 10 | 1.6% | |
| Thurgau (TG) | 9 | 0 | 9 | 1.5% | |
| Zug (ZG) | 7 | 1 | 8 | 1.3% | |
| Jura (JU) | 6 | 1 | 7 | 1.1% | |
| Nidwalden (NW) | 6 | 0 | 6 | 1.0% | |
| Basel-Land (BL) | 4 | 2 | 6 | 1.0% | |
| Basel-Stadt (BS) | 5 | 0 | 5 | 0.8% | |
| Glarus (GL) | 4 | 0 | 4 | 0.6% | |
| Obwalden (OW) | 2 | 2 | 4 | 0.6% | |
| Appenzell A.Rh. (AR) | 4 | 0 | 4 | 0.6% | |
| Schaffhausen (SH) | 2 | 1 | 3 | 0.5% | |
| Uri (UR) | 2 | 0 | 2 | 0.3% | |
| Appenzell I.Rh. (AI) | 1 | 0 | 1 | 0.2% |
2025 vs 2026 Comparison (Jan–Sep)
| Metric | 2025 (Jan–Sep) | 2026 (Jan–Sep) | Change |
|---|---|---|---|
| Total registrations | 489 | 407 | −17% |
| Sportback | 413 | 346 | −16% |
| Limousine | 76 | 61 | −20% |
| Top colour | Grey (43%) | Black (39%) | — |
| Top canton | Vaud (76) | Zürich (63) | — |
| Peak month | March (89) | March (69) | −22% |
Data source: Swiss Federal Roads Office (ASTRA), new vehicle registrations 2025. Analysis by CarGPT.
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